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Case Study – Food Delivery App Development

DreamzTech has developed a Next-Gen Food Delivery App for a Canada based Food Delivery Aggregator Startup

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Food Order Delivery | Food Ordering Apps | Online Ordering For Restaurants | Online Ordering Platform For Restaurants | Food Delivery Service Apps | Food Delivery App Development | Restaurant Aggregators | Twilio SMS Gateway Integration | Stripe Payment Gateway Integration | Google Maps API Integration

The Client is a Canada based restaurant aggregator & delivery startup and was looking to develop an Online Food Ordering & Delivery Platform.

Revenue in the Online Food Delivery segment is projected to reach US$343.80bn in 2022. Revenue is expected to show an annual growth rate (CAGR 2022-2026) of 8.38%, resulting in a projected market volume of US$474.30bn by 2026. The market’s largest segment is Platform-to-Consumer Delivery with a projected market volume of US$217.80bn in 2022.

The client was looking for a Food Delivery App Development Company to develop a robust, reliable and user-friendly food ordering and food delivery app for their restaurant aggregator and delivery business aiming to achieve a high growth within a short period of time by enhancing user experience, engaging more users and making their business more prominent within the customer base.

The highly experienced Food Delivery App Development team of DreamzTech has created a scalable and robust Online Ordering System For Restaurants and Delivery Platform. The solution allowed the client to launch a feature-rich and efficient online food ordering & delivery platform which eventually established as an exponentially growing business with revenue of over USD $200K monthly average in first 6 months. The platform has a comprehensive Restaurant and Delivery Business Management Web portal for the client, an android and iOS app for online ordering and food delivery management for customers.

The Business Management Portal for restaurants allows to create digital menu and update those real time according to availability. The online food ordering services enable customers to explore the digital menu and order foods of their choice, pay online or by cash on delivery. The online order delivery platform is available for restaurant to manage the delivery services and the mobile delivery app for delivery riders help them to pick up and deliver food. The consolidated platform for admin provides end-to-end restaurant management and delivery services.

Key Challenges

In today’s world, the consumers are shifting habits from the dining-out trend towards home delivery services. Technological growth has paced up in this sector to cater this current need. Restaurant and Delivery Aggregator businesses are continuously acquiring a substantial number of new customers each day. With the evolving market base and future opportunities, many restaurants and delivery businesses are entering the market with higher thrust and push, thus making the marketplace competitive and challenging for the firms to capture. Here are some key points the client highlighted he wanted to resolve through his food delivery platform –

  • What are the options?

    Customers need options to compare multiple outlets, their offers and discounts before they place an order.

  • Shorten Turnaround Time

    One of major challenges is to minimize the turn-around time from order to delivery by connecting kitchen with right delivery riders.

  • Encourage Local Restaurants and Delivery partners

    Aggregators should onboard more local restaurant businesses on the aggregator platform and enroll more regional delivery partners who can navigate easily and deliver on time.

  • Seamless and Engaging User Experience

    Making the user experience and engagement more seamless for browsing and searching restaurants and their menu and offers, placing an order, make payment, tracking delivery status, delivery confirmation and collect feedback.

  • Handling Disputes

    When multi-parties are parties engaged in order preparation and delivery, it is important to have a dispute resolution mechanism in place

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The Solution

DreamzTech has designed and developed an online ordering platform and food delivery app that featured with modern and intuitive user experience, secure payment system, better and attractive discount and loyalty features. The client was able to make a prominent position as food aggregator startup and create a huge customer base with unique customer-centric features and fast, unparalleled delivery services.

  • Mobile Apps for restaurants, customers and delivery executives in Android and iOS were developed
  • Seamless customer experience for browsing restaurants and their digital food menu, place an order, make a payment and track order delivery in real time
  • The platform enables the business admins to onboard and efficiently manage restaurants and delivery partner accounts and their processes
  • Merchant App for restaurants to manage their operations of order fulfillment efficiently, track business performance in real-time
  • The business management web portal with flexible commercial terms to be setup for each merchant and the system keeps track of the respective businesses
  • Integrated with highly secured Stripe Payment Gateway, the platform keeps a track of every payment from customers and payouts to each of the business users. All financial transactions are recorded and stored as payment history for reporting and audit purposes
  • An efficient customer experience management keeps record of all the customer profiles and their transactions, customer reviews, ratings and their issues.
  • A loyalty program developed and integrated with the customer app to reward the customers on order and offers from individual restaurants which can be redeemed in future orders
  • Technology:

    MVC API .Net, Bootstrap, SQL Server, Swift C for iOS App, Android app using Java, PWA

  • Tools:

    AWS EC2, AWS S3, AWS CloudFront, REST API, VS Code, Stripe Payment Gateway, Twilio, AWS SES, Google API

Benefits

The full scale online restaurant and delivery aggregator app covers all aspects of an online food ordering and delivery solution with 24 X 7 support. The platform provided seamless and easy to use custom food delivery app attracted a huge customer base of almost 50K new customers in first 6 months with above 80% customer retention rate.

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Over 50,000 new and active customers in first 6 months.

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Average 80% Customer retention rate

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Monthly Average Revenue of over US $ 200,000 in first quarter

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With a Net Promoter Score (NPS) of 4 and above on all parameters

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More than 500 Restaurants and 110 Delivery Partners Onboarded

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Serving top 10 international cuisine.

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Happily delivered over 1.1 M orders with an average value of $120 and counting.

The platform is integrated with many 3rd party services for effective communication. Notifications by Email and SMS are enabled by Twilio Integration, GPS enabled Real-time Delivery Tracking on Google Maps using Google Maps API and Mobile A-GPS Tracking, Stripe Payment Gateway Integration for seamless payment and payout functions.

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