10k+
Users
1M+
Matching Made
200+
New Users Everyday
$1.5M+
Revenue
About the Client
Name
US based Online Dating Company
Industry
Dating App
Location
USA
Business
Personality driven matchmaking and dating app
Project Overview
In today’s social media era, it’s easy to socialize with umpteen numbers of known and unknown people , make friends and hang out. But when it comes to forging a relationship, it becomes extremely difficult for people to find the right matches for them due to many factors like authenticity of the profile, difference in tastes, preferences, culture etc.
Our client, who finds out exactly the reasons why people failed to find the right match for them and how marriages through the matrimonial sites aren’t always successful. So, he wanted to develop a dating app instead where people can first find the exact match for them. The dating app platform we developed provides a safe, secure and anonymous way to find and communicate with people based on personal preferences. The profile matching mechanism of the platform is unique – the platform not only matches by gender or location, but it also gives an opportunity to the users to build their personality profile by specifying their preferences through questions.
These questions are managed by the Platform Admin and focus on understanding users’ likes and dislikes, their personalities and preferences. Admin can add and manage existing questions from backend and the overall matching with other profile depending on our proprietary AI-based mathematical algorithm that is used to calculate and decide based on preference matching and location. The user may also search for other users, connect with others via in-platform messaging system, and share photos etc.
Enabling users to build their personality profile and in the process helping them find the right partner for life
The platform focuses on creating users personality profiles. The questionnaire used are carefully designed to ensure no personal or sensitive information are shared. it focuses on daily routines, habits and behaviour, likes and dislikes of a user. For a user, the questions are funny but for our AI-based algorithm, the questions are designed to drive the personality matching.
Business problems
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Location based matchmaking
Mostly the dating apps available in the market focus highly on location-based matching instead of behaviour or personality based matching
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No Personality Analysis
There’s no way to know if the next match is the right match for that user or not – no personality analysis.
-
Random profile recommendation
No option to search based on user’s own choice. Platform provides the choices all the time. In most cases the recommended profiles aren’t relevant.
-
Lack of privacy
Privacy of users aren’t always protected there is a high-chance of digital identity theft.
-
Limited restriction filters
Anyone can contact anybody by sending message. Users don’t have option to allow or deny certain users when they are trying to connect.
-
Inefficient chat functionality
No way to keep in touch with other users without sharing contact information as most of the dating platforms do not offer chatting solution.
-
Age and Identity verification
Most of the dating and matchmaking app does not follow proper verification process using identity cards. Anyone can simply come and open a profile without any proof of identity.
Business benefits and ROI gained
- Highly secured personality driven matchmaking app increases the popularity of the platform.
- With control, visibility and automation of user management from backend, the business could focus mostly on the marketing to gain a better pool of active users.
- Millions of matchmaking done so far generating over 1.5 million dollars in revenue.
24×7
Availability
The platform is up and running always and for all users above 18.
65%
Users
We’ve seen that 65% of the users are working professionals.
35%
Perfect Matches
Based on our internal analysis, 35% users found their soulmates.
100%
Positive Response
Our survey says, none of our users gets spammy or unwanted chats.
Solutions provided by DreamzTech
Personality Building
45+ questions and options to add more if required to determine user’s personality preferences.
AI-driven Matchmaking
Our proprietary AI-based mathematical algorithm determines the best matches for users.
Advanced Search Options
Advance searching option that allows user to tweak the personality parameters along with distance from current location
Secured Privacy
Contact information are never shared. Chatting can be done inside the app without contacting via email or without sharing phone number.
CMS Admin Panel
Backend CMS Admin panel to control the content and the users of the platform.
Real-time in-app notifications
Real time in app notifications allows user to instantly connect with profiles from whom they have received interests.
Key Features
AI-based Personality Driven Matchmaking
Matchmaking is done via our proprietary AI algorithm based on personality analysis that gives a higher chance of finding the right match.
Anonymous matching without sharing personal information
System only finds the right match for the user based on their personality analysis and preferences but never share any personal information with the matched user.
Location based Nearby matches
If user shares the location, system automatically searches for potential matches near user location and gradually increases the search location radius.
Daily Matches recommendation
System automatically matches other profiles and recommends a list of daily matches to each and every user.
Advanced search option
The application also allows users to search based on specific requirements with advanced search parameters.
Secure chatting system without sharing personal information
Any user can initiate chat with other users through the platform and personal information like phone number or email address are never shared with the other user.
Available in all platforms – Web, Android, iOS
The application is available for all platforms allowing users the ease of use from any device or location.